P&G Professional



P&G Salon Professional is a part of PT Akasha Wira International Tbk to complement our portfolio in salon professional business. Akasha International is the sole agent of P&G Salon Professional’s iconic global brands like Wella Professionals, System Professional, Clairol Professionals.

P&G Salon Professional global vision is to “Inspire and enable more stylists to delight more consumers… in more parts of the world… more completely.” They believe that behind every successful stylist there is a Salon Professional Educator and great P&G Salon Professional products.


Wella is an international brand represented in more than 150 countries around the world. The professional hair products are centered on innovation and technologically advanced formulas. Wella products are inspired by a love of hairdressing and to innovate, inspire and enable moments of “hair triumph” – every day. The range incorporates: Wella Care & Styling (shampoos, conditioners, hair treatments and variety of styling essentials), Wella Perm & Straightening, and Wella Color (Koleston Perfect, Color Touch, Illumina Color) that are suitable for all hair types and needs.


SP (System Professional),one of the most successful and innovative salon brands ever, is an inspiration to stylists around the globe. SP is designed so that everyone is able to create salon-professional hair masterpieces. SP helps protect against the stresses of the day and night, tailored for all hair types. SP is an everyday range that caters for all.

A unique beauty breakthrough the SP Hair Alchemy Treatment delivers the most personalized hair care you will have ever experienced, by delivering TWO benefits in ONE tailor-made treatment.


Using the new infusion technology, unique to SP, hairdresser can combine 2 unique benefits together in one treatment. Through a combination of an Infusion and an SP Mask, there are 35 different hair care prescriptions available. These revolutionary products when combined with an SP treatment massage will deliver unrivaled hair care results.

Ask your stylist about the best SP Personalized Hair Alchemy Treatment to suit you. Other single benefit SP intensive treatments are available depending on your exact haircare needs.


Professional For Living Hair

Our Philosophy

Like a flower, beautiful hair is alive with radiant color and flexible strength. As a flower has rituals of care, hair demands the same attention. We think beautiful young looking hair is full of life. It is alive with color, texture, movement and shine.

Our products and services are simple, beautiful and accessible. Luxurious yet affordable, professional yet intuitive.

With our long and proud heritage in color, we believe your talent is to bring new life to your clients. Like a flower, each one unique in their color and condition.

garis akasha

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